Modernize your current solution or expand services for ecommerce

Powered by our enterprise grade, composable platform — backed by experts obsessed with your success.

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Limitless potential.

How reseller partners are using Powered By

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Cross-sell fully integrated ecommerce

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Customize for industry or use case

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Empower mobile and omnichannel

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Localize for global relevance

What Powered By partners are saying

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$2B in sales

“BigCommerce enables beautiful store experiences, fast check out, powerful analytics, and customization through flexible APIs and third-party apps, which allows us to focus our development efforts on features and services that are unique to the wine industry.”

Jim AggerSVP Ecommerce, WineDirect
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$3B DTC revenue

“We wanted a real white label partner to monetize value added services. After researching competitors, it was clear that no one else offers the level of strategic partnership that BigCommerce does.”

Sean SmithCEO, InfoTrax
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$476B dropshipping revenue by 2026

“The biggest challenges we’ve seen online sellers face include setting up their storefront and choosing which products to source and sell. Click2Launch makes it simpler for sellers to set up their ecommerce business and have more time to spend on getting customers.”

Mustafa KhanbhaiCRO, Avasam

Bundle ecommerce within your existing suite of products and services.

  • Enhance your product portfolio
  • Gain revenue share
  • Increase loyalty, reduce churn
  • Improve ARPU
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How does the program work?

Powered by is a collection of partner-focused APIs that enable you to offer BigCommerce stores to your merchants and seamlessly provide them with access to new ecommerce storefronts.

To take advantage of this reseller opportunity, simply integrate to BigCommerce using our APIs, decide how you’ll promote and market your new ecommerce solution to existing and prospective merchants — and leave the rest to us.

Our Powered by technology gives you the power to:

  • Offer a powerful ecommerce platform to your merchants, while building an onboarding experience that fits your merchants’ preference — from discovery and onboarding to accessing their new storefronts.
  • Create and manage the lifecycle of accounts and merchant stores.
  • Pre-install apps and customize settings such as payment gateways during store creation — making it easy for your merchants to start with all the tools they need.
  • Decide whether you own the billing relationship for your merchants’ store subscription — or let BigCommerce manage billing directly with merchants.
What kind of businesses is the program designed for?

Our Powered by reseller opportunity is designed for technology companies across all tech sectors and product verticals. If your company works with small or medium-sized brands and merchants, and sees value in adding an ecommerce platform as a product into your solutions offering, then Powered by could be for you.

Some of our existing partners include global leaders in POS, payments, companies that provide integrated solutions such as an ERP, PIM, CRM or merchant services supporting businesses.

How do I become a partner?

Simply submit the application below, and one of our Strategic Partner Managers will be in touch with you soon.

As the Powered by reseller opportunity is an invite-only program, we cannot guarantee that all applications will be approved. However, we’d love to speak to you to learn more about your business, your plans for the future and together determine if this is the right opportunity for you.


Let’s discuss how Powered By can grow your business.

Contact us